Senior Growth Marketer, AI Connectors

POS-32916

Role Summary

Our mission at HubSpot is to help millions of organizations grow better.

As Senior Growth Marketer, AI Connectors, you will define and execute the growth strategy for HubSpot's AI connector portfolio across platforms such as ChatGPT, Gemini, and future AI ecosystems. HubSpot's AI connectors enable users to access and interact with HubSpot data and workflows directly within AI platforms such as ChatGPT and Gemini.

In this role, you'll help shape how HubSpot is surfaced, recommended, and selected as organizations increasingly rely on AI-powered experiences to evaluate and adopt software. You will work at the intersection of growth marketing, content strategy, AI discovery, and customer adoption, helping organizations discover and realize value from HubSpot through AI-powered experiences. This role is ideal for a marketer who combines strong acquisition and content instincts with a deep curiosity about AI platforms, emerging discovery channels, and how organizations use AI to evaluate and adopt software.

### What You'll Do

• Develop and execute the growth strategy for HubSpot's AI connector portfolio to drive awareness, adoption, and customer acquisition across AI platforms such as ChatGPT, Gemini, and future connector ecosystems.
• Own activation and onboarding programs that help customers discovered through AI channels realize value quickly and successfully adopt HubSpot.
• Partner with Product Marketing, Product, Engineering, and Partnerships teams to launch new connector capabilities and coordinate go-to-market initiatives.
• Develop and scale AEO and content strategies that strengthen HubSpot's authority across AI ecosystems, increasing how frequently and accurately HubSpot is recommended within AI-generated experiences.
• Identify, test, and scale distribution strategies across web content, affiliate programs, partner ecosystems, and marketplaces to increase HubSpot's visibility and acquisition through AI-...